A formula for creating outfits that work for you and reflect how you want to look.
The Style Formula™ by Aricia Symes demystifies, simplifies, and de-stresses the act of creating outfits. Based on objective elements like body architecture and color science, this formula helps you understand how each piece of clothing influences the way your body looks and uncovers a style that allows you to present yourself to the world as you want to be seen. It takes into account your personal preferences and lifestyle to create a functional wardrobe while helping you express your authentic personal style.
One component of The Style Formula™ is your body architecture—a set of key measurements that helps you understand how your body is proportioned. Over the years, many systems have emerged to label body types with shapes like “apple,” “pear,” “triangle,” or “inverted V.” But today, those labels often come loaded with assumptions and unintended meaning. Body architecture offers a more objective, judgment-free approach—focused on balance, proportion, and structure, not stereotypes. It’s a more accurate and empowering way to understand the lines and shapes that influence how clothing fits and flatters your unique frame.
Unfoldid Stylists are trained to teach you the art and science of getting dressed.
Our stylists are trained in The Style Formula™ and guide you through how design details—like necklines, pant cuts, and skirt lengths—affect your silhouette by lengthening, narrowing, or balancing different areas. You'll also learn how elements like color, texture, and print can highlight or soften specific features, helping you create visual balance with ease. Plus, you'll discover the color palette that best complements your natural skin tone and features. With this knowledge, shopping becomes more focused, dressing becomes effortless, and outfit creation becomes second nature.
